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Lexis® InterAction® Key Success Indicator Audit Helps Appleby Focus on Tangible CRM Improvements - Media Coverage Cover

Lexis® InterAction® Key Success Indicator Audit Helps Appleby Focus on Tangible CRM Improvements

Company: Appleby
Industry: Law
Product: Lexis® InterAction®
Appleby is an offshore law firm with around 470 staff, including 60 partners. Offering services including corporate, dispute resolution, private clients and trusts, property and regulatory, the firm advises public and private companies, financial institutions and high net worth individuals to help them achieve practical solutions.

Appleby has offices in Bermuda, the British Virgin Islands, the Cayman Islands, Guernsey, Hong Kong, Isle of Man, Jersey, Mauritius, the Seychelles and Shanghai.

Appleby has been using CRM solution Lexis® InterAction® for more than five years. The firm recently commissioned LexisNexis Enterprise Solutions to undertake a Key Success Indicator (KSI) Audit, a best practices framework to define and measure the vital areas that result in successful InterAction initiatives. Alison Jesset, Global CRM Manager at the firm, talks to LexisNexis Enterprise Solutions about the firm’s rationale for this exercise and the value it delivered.

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Want to know more how Lexis® InterAction® can help your firm? Email salesinfo@lexisnexis.co.uk for more information