Resources

You can access all our published content here from brochures and white papers through to articles and press releases

LexisNexis InterAction CRM Tunes Up “IQ” Module to help Law Firms Uncover Hidden Lawyer-Client Relationships

LONDON, U.K. – 30 July, 2015 – LexisNexis® Enterprise Solutions, a provider of technology solutions to professional services firms, announced it has added “passive data management” to the InterAction® IQ module. As part of the broader InterAction CRM platform, the IQ module enables law firm business development staff to automatically update contact information with the freshest data available – and more effectively evaluate the strength of engagement between the entire law firm and its clients.

“This is about putting the relationships a law firm has to work – research shows there’s a correlation between the number of partner relationships a client has with a law firm and that client’s loyalty,” said Toni Minick, director, Product Management with the InterAction team. “Client-flight risk drops to less than 10 percent when clients have relationships with five or more of a firm’s partners.”

Download print-friendly PDF version