Pricing and Competition the Biggest Challenges Facing Law Firms in EMEA and APAC, New Survey Reveals

88% of marketing and business development professionals are changing marketing strategies to win new business; 62% are actively targeting international growth

LONDON, U.K., 14 March 2016 – Research undertaken by LexisNexis® Enterprise Solutions, a provider of technology solutions to professional services firms, reveals that law firms (57%) across geographic regions are optimistic about growth in 2016, but pricing (for 52%) and competition (for 46%) pose the two biggest challenges to achieving this goal. The research report entitled, Law Firms in Transition: Marketing Business Development and the Quest for Growth, is based on the findings of a new survey of over 100 marketing and business development professionals in law firms across the UK, mainland Europe, South America, Africa, Asia and Australasia.

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