Agenda

09.00 - 10.00

Coffee, Registration and Knowledge Bar

10.00 – 10.15

Welcome, Introduction to the Day and the Key Themes

Steve Zangari, Commercial Director EMEA & APAC, LexisNexis InterAction
10.15 – 10.45

From Fee-Earner to Rainmaker

Kevin Wheeler, Principal/Owner, Wheeler Associates
  • Myths about rainmaking.
  • What makes a lawyer great at business development?
  • How does technology help?
  • Changing behaviours and getting lawyers to adopt technology.
10.45 – 11.15

Cross-functional Collaboration

Scott Simmons, National Senior Business Development Manager – Corporate at DWF

Within a short period of time Scott, together with the Head of Corporate and the CRM team, hasbegun the process of reintroducing InterAction® to his team, along with other parts of the business, byhighlighting the features and benefits that connect with his colleagues. Scott will discuss his approach tocreating excitement and engagement around InterAction to the point where the product is back to being critical for business development delivering insight and intelligence to his team and the wider business.

  • Why is a CRM so important for business development?
  • DWF’s journey with InterAction.
  • Be an InterAction Champion
11.15 – 12.00

Product Management Insights

Scott Winter, Director of Product Management, InterAction
Khang Pham, Senior Product Manager, InterAction

A review of InterAction technology delivered to date and a preview of exciting developments to come.

  • Hybrid cloud model - Meeting the unique needs of legal and professional services.
  • InterAction® for Office 365® - New add-in to improve workflow and alleviate end-user adoption challenges.
  • Ideas Portal – Your seat at the table.
12.00 - 12.15

Keynote Conclusions

Steve Zangari, Commercial Director EMEA & APAC, LexisNexis InterAction

A quick review of the major take home actions from our keynote sessions and an introduction to our afternoon sessions.

13:15 - 16:30

Four interactive afternoon sessions delivering practical, hands on advice from experts in their field. Small groups will move through all four sessions together.

Leveraging Your Marketing Technology Alongside InterAction® is Key to Joined Up and Streamlined Processes.

Zoe Uddgren-Young, Client Advisor and Andrew Faulkner, Professional Services,LexisNexis InterAction

  • Managing a marketing preference centre.
  • Using e-marketing tools.
  • Managing events and list management.
  • ROI reporting and analytics.

 

Understanding the Real Impact of GDPR on Marketing and Business Development Teams.

Tim Hyman, Business Technology Consultant & DPO, 2twenty4 Consulting and Loreen Jamieson, Client Advisor, LexisNexis InterAction

  • GDPR – Did we all do enough or is there still more for us all to do?
  • PECR – will it change global marketing campaigns?
  • Managing the risks and opportunities associated with data management.
  • Is e-marketing dead?

 

Bending and Flexing InterAction to Meet Changing Needs and Firm Strategy.

Fiona Jackson, Client Advisor and David Jacobs, Client Advisor, LexisNexis InterAction

  • Looking back to look forward.
  • Do you need to reposition or just to retrain?
  • Change Management framework.
  • Stakeholders and their roles and objectives.
  • Internal comms - they play a critical role.
  • Building out the plan – practical advice and guidance on what comes next.

 

Leverage InterAction Relationship Intelligence for Key Account Management.

Paul Tilling, Client Advisor and Mani Nanua, Senior Applications Consultant, LexisNexis InterAction

  • Key Account Management – What, why and how.
  • Effectively manage and identify new and existing relationships with Key Clients.
  • Plan, communicate, track and measure opportunities.
  • Utilising reporting to highlight quick wins and measure progress.
  • Using InterAction to develop Key Account Management Plans.
  • Defining your success measures, data requirements and data maintenance.
  • The future of Business Development in InterAction.
16.30

Event Close, Networking Drinks and BBQ

During InterAction Share you will also have the opportunity to drop in to the ‘Knowledge Bar’ to meet with Client Advisors and our Support team.