Are legal professionals spending more time than you'd like networking and responding to tenders? Is it harder to win and retain business these days?
Traditional CRM solutions don't really address the one success factor that matters most for law firms: the number and strength of personal relationships.
Lexis InterAction is different. It will help you:
So you'll be able to win more opportunities, more profitably. And retain clients more easily.
If any of these business development challenges sound familiar, you'll want to join them.
If you answer 'yes' to any of these questions, InterAction could be your answer.
InterAction helps you identify your best prospects, so you can make every second of networking and tendering count.
No more manually pulling together disparate sources of information or relying on unfocused engagement with legal professionals. Instead, InterAction will:
So you can easily see which contacts are most likely to yield success.
InterAction not only gathers contact and relationship intelligence from across the firm, it also gives you tools to use this insight to coordinate action. You can:
In improving visibility and coordinating efforts you'll also show clients a more unified and responsive face, making a better overall impression.
InterAction gives you analytical models and tools to assess your development activities and correlate activity with results. You can:
All of which helps you understand which approaches work best, so you can optimise your business development activities, close more deals and drive profitable growth.
No longer will clients feel frustrated by uncoordinated approaches from your firm. Instead they’ll be impressed by cohesive action, achieved through standardised processes for client outreach, and better-informed staff.
Your business development specialists, marketers, legal professionals and support staff will appear knowledgeable and client-centric as they draw on information provided by InterAction to add value to their client interactions. And you'll respond more quickly and effectively to changes in each client's organisation.
All of which translates into business more easily won and retained.
Fee earners will spend less time maintaining contact data, and can track activities relating to their contacts directly in Outlook. The usefulness of this information when interacting with clients helps to break down internal barriers to sharing, resulting in even greater visibility and useful insight.
Once business development managers, marketers, fee earners and support staff are all pulling together effectively, fee earners will spend less time on business development activities that go nowhere.
If they're asked to network or contribute to a bid response, it will be because there is good reason to believe that their efforts will bear success.
Time and again InterAction has proven its worth helping law firms to deepen client engagement, win business more profitably, and maximise client lifetime value.
Because of the insight, agility and control that InterAction delivers, you'll:
We chose InterAction – the functionality the solution offers for law firms is superior to other systems on the market.
LexisNexis keeps improving InterAction and offers firms a great way to develop stronger relationships with clients, prospects and referral sources.
The marketing and business development teams have benefited greatly from the enhanced quality of reporting from InterAction across all aspects of activities.