CRM as a business discipline is well established today with the numerous options for the technology available to customers – and rightly so, consumer choice is important. As organisations explore these options, astute business sense demands that they invest in a system whose ‘value’ is proven and one that is ‘right’ for their firm.
Posted by Sarah Dearden | Oct 08, 2018
Law firms have historically been at the forefront of technology adoption as they have strived to make business gains from IT in the form of efficiency and productivity, all of which present the promise of profitability and bottom-line enhancements to these organisations.
Posted by Mani Nanua | Sep 27, 2018
It's widely acknowledged across industries that while technology is imperative for smooth business operation and competitive advantage, an organisation's culture can be one of the biggest inhibitors to its adoption.
Whenever a firm first selects our CRM solution, Lexis InterAction, the business case is always built around of the holy trinity of business development objectives: client retention, client growth and winning new business.