Posted by Douglas McPherson | May 03, 2016
Managing the progress of a team is difficult enough when you have 'head of department' or 'partner' on your business card and both of those positions carry a recognised position of authority and an acknowledged set of skills and experience.
Posted by Douglas McPherson | Apr 25, 2016
Unfortunately, however it’s dressed up from firm to firm, the majority of law firms still view marketing and business development professionals as a cost rather than an investment.
Posted by Douglas McPherson | Apr 18, 2016
Last time we looked at how to work out what the clients of each of your practice areas consider to be of real value so that you can insulate your client development plans with added value extras that actually add value.
Posted by Douglas McPherson | Apr 11, 2016
One of the great things about an intelligent CRM system is it offers those tasked with a firm's marketing and business development an easy and efficient way to add value to client relationship at little more than the flick of a switch.