Posted by Chris Aujard | Jul 14, 2015
Corporate departments want the ‘full service package’. Time and again we hear about law firms claiming success on transactions executed, but frustratingly for them, the view doesn’t necessarily resonate with in-house legal teams with the same enthusiasm. Why might that be?
There’s no doubt that winning new business for law firms is getting tougher. The brutal truth is that there’s little differentiation between firms or so it seems on the surface. At the same time, the role of the General Counsel (GC) has changed vastly – aside from providing the business with legal advice, today they are also playing a substantial role in driving business strategy and reducing risk – all in the face of tight budgets.